In the words of our clients...
Christina Kuzmych, General Manager, Wyoming Public Radio
WPR was in a transition between membership managers, and we asked JC to step in to work with the new personnel. She analyzed our current functions, restructured our mail and donor contact program, set up an 18-month operating plan for the department, and worked to streamline our backroom operations and systems for pledge drives. JC pitched in wherever she was needed during the pledge drive, and my staff enjoyed working with her a great deal.
Regina Dean, Director/General Manager, WUOT, Knoxville, TN:
Although WUOT has had a successful underwriting program with a single person carrying more than a “full load”, we knew it was time to get a fresh perspective and have another set of eyes looking at what we were doing. JC’s experience and her understanding that “one size does not fit all” made her the perfect resource for
us. She took the time to understand WUOT’s market and our station culture. JC provided us with a best-practices roadmap as we move forward in a constantly changing environment.
Pat Crawford, Executive Director, WUWF Public Media:
In the wake of the loss of state funding for public radio, WUWF needed a new way forward to significantly increase revenue. We turned to JC for help in
evaluating our underwriting program and setting realistically ambitious revenue goals. Her SWOT analysis and recommendations gave us the tools we
needed to increase our underwriting revenue by 41% over the previous fiscal year, making up for the loss of our state funding and then some! Thanks to
her data and time spent coaching the staff, we are confidently moving forward with an underwriting revenue goal of $255,000 for FY12/13 - an increase of 130%
over our average annual revenue prior to her consultancy - and we already have $110,000 (43% of goal) in signed contracts heading into the new fiscal year.
Madison Hodges, former General Manager, WQCS, Ft. Pierce, FL:
JC Patrick brings a wealth of experience and skills to assist our staff. She also brings the communications talent and energy that makes her a pleasure
to work with. We use JC to provide analysis and training for staff, and appreciate her assistance in working though difficult issues that arise. She is a consummate professional and I would recommend her services to any station. JC's straight forward approach to problem solving and getting the job done on time and on budget makes her a favorite with my staff.
Joseph A. Brennan, former Associate Vice President for University Communications, State University of New York at Buffalo:
JC Patrick stepped in to help us at WBFO when our director of development left. She is a hands-on leader who planned and produced two highly effective fund
drives, guiding us to fresh approaches that were highly successful. JC also gave us new ways to engage members and build loyalty. She is an absolute pleasure to
work with – smart, responsive, patient, optimistic – and her business model is a cost-effective way for any public broadcasting operation to enhance its
development and marketing capacity.
Mary Hendley, former Development Director, WBHM, Birmingham, AL:
WBHM was facing a sharp downturn in underwriting revenue and turned to JC to help us turn around our program. JC worked with us to rework our compensation structure to balance fair and adequate compensation for underwriting sales with effective incentives to encourage the sales staff to stay motivated. The strategy worked, and our underwriting revenues are over $40,000 ahead of the same time period last year. Our cash billing for the fiscal year is already more than $60,000 over last year’s entire billing, with one quarter remaining in the fiscal year. I highly recommend JC for her knowledge, willingness to think outside the box, while
encouraging best practices, and her ability to get people to work together. She has helped WBHM enormously.
Rebecca Dopart, former Director of Membership and Corporate Support, Wisconsin Public Radio:
JC is a delight to work with, and the range of her expertise meant that employees from many different areas of our development team could benefit from her
consulting. Her knowledge of multigenerational fundraising techniques is especially useful.
David Smith, former Operations Manager, KACU, Abilene, TX:
JC brings order to chaos and structure to wilderness. In Texas, the open frontier is something we brand as a mode of identity, but when you don't realize the various factors, threats, potential goals and treasures out there, you're ill-prepared for what the frontier brings you. Fortunately, there's JC Patrick. Like a sheriff on the plain, she looked at our organization and helped bring order and balance so that our goals and objectives could not only be reached, but also have the foundation laid to build upon. The frontier is a great place to live, but knowing where your fences are and who is responsible for what keeps peace at the ranch. Western analogies aside, JC's work has helped KACU achieve a balance and peace that has been long missed, as well as a hopeful look towards the future in uncertain times.
Kelly L. Palmer, former Director of Development, Boise State Public Radio:
J.C. Patrick's decades of experience, coupled with her ability to easily convey the actionable items that will lead to success, make her visits to our station a perfect compliment to our strategic efforts. We highly recommend J.C. and greatly value the input and guidance she has provided us.
Chris Barch, former Director of Corporate Marketing, WMFE 90.7 NEWS
JC was instrumental in helping to develop new external and internal copy guidelines for our station. Specifically, she helped us to identify our unique voice for the Underwriting Department. I attribute JC’s keen recognition, upbeat encouragement, and strategic contribution in helping the Underwriting Department at WMFE to achieve our revenue targets. JC is an engaging consultant who brought a mix of energy, curiosity, and resolve to our station.
WPR was in a transition between membership managers, and we asked JC to step in to work with the new personnel. She analyzed our current functions, restructured our mail and donor contact program, set up an 18-month operating plan for the department, and worked to streamline our backroom operations and systems for pledge drives. JC pitched in wherever she was needed during the pledge drive, and my staff enjoyed working with her a great deal.
Regina Dean, Director/General Manager, WUOT, Knoxville, TN:
Although WUOT has had a successful underwriting program with a single person carrying more than a “full load”, we knew it was time to get a fresh perspective and have another set of eyes looking at what we were doing. JC’s experience and her understanding that “one size does not fit all” made her the perfect resource for
us. She took the time to understand WUOT’s market and our station culture. JC provided us with a best-practices roadmap as we move forward in a constantly changing environment.
Pat Crawford, Executive Director, WUWF Public Media:
In the wake of the loss of state funding for public radio, WUWF needed a new way forward to significantly increase revenue. We turned to JC for help in
evaluating our underwriting program and setting realistically ambitious revenue goals. Her SWOT analysis and recommendations gave us the tools we
needed to increase our underwriting revenue by 41% over the previous fiscal year, making up for the loss of our state funding and then some! Thanks to
her data and time spent coaching the staff, we are confidently moving forward with an underwriting revenue goal of $255,000 for FY12/13 - an increase of 130%
over our average annual revenue prior to her consultancy - and we already have $110,000 (43% of goal) in signed contracts heading into the new fiscal year.
Madison Hodges, former General Manager, WQCS, Ft. Pierce, FL:
JC Patrick brings a wealth of experience and skills to assist our staff. She also brings the communications talent and energy that makes her a pleasure
to work with. We use JC to provide analysis and training for staff, and appreciate her assistance in working though difficult issues that arise. She is a consummate professional and I would recommend her services to any station. JC's straight forward approach to problem solving and getting the job done on time and on budget makes her a favorite with my staff.
Joseph A. Brennan, former Associate Vice President for University Communications, State University of New York at Buffalo:
JC Patrick stepped in to help us at WBFO when our director of development left. She is a hands-on leader who planned and produced two highly effective fund
drives, guiding us to fresh approaches that were highly successful. JC also gave us new ways to engage members and build loyalty. She is an absolute pleasure to
work with – smart, responsive, patient, optimistic – and her business model is a cost-effective way for any public broadcasting operation to enhance its
development and marketing capacity.
Mary Hendley, former Development Director, WBHM, Birmingham, AL:
WBHM was facing a sharp downturn in underwriting revenue and turned to JC to help us turn around our program. JC worked with us to rework our compensation structure to balance fair and adequate compensation for underwriting sales with effective incentives to encourage the sales staff to stay motivated. The strategy worked, and our underwriting revenues are over $40,000 ahead of the same time period last year. Our cash billing for the fiscal year is already more than $60,000 over last year’s entire billing, with one quarter remaining in the fiscal year. I highly recommend JC for her knowledge, willingness to think outside the box, while
encouraging best practices, and her ability to get people to work together. She has helped WBHM enormously.
Rebecca Dopart, former Director of Membership and Corporate Support, Wisconsin Public Radio:
JC is a delight to work with, and the range of her expertise meant that employees from many different areas of our development team could benefit from her
consulting. Her knowledge of multigenerational fundraising techniques is especially useful.
David Smith, former Operations Manager, KACU, Abilene, TX:
JC brings order to chaos and structure to wilderness. In Texas, the open frontier is something we brand as a mode of identity, but when you don't realize the various factors, threats, potential goals and treasures out there, you're ill-prepared for what the frontier brings you. Fortunately, there's JC Patrick. Like a sheriff on the plain, she looked at our organization and helped bring order and balance so that our goals and objectives could not only be reached, but also have the foundation laid to build upon. The frontier is a great place to live, but knowing where your fences are and who is responsible for what keeps peace at the ranch. Western analogies aside, JC's work has helped KACU achieve a balance and peace that has been long missed, as well as a hopeful look towards the future in uncertain times.
Kelly L. Palmer, former Director of Development, Boise State Public Radio:
J.C. Patrick's decades of experience, coupled with her ability to easily convey the actionable items that will lead to success, make her visits to our station a perfect compliment to our strategic efforts. We highly recommend J.C. and greatly value the input and guidance she has provided us.
Chris Barch, former Director of Corporate Marketing, WMFE 90.7 NEWS
JC was instrumental in helping to develop new external and internal copy guidelines for our station. Specifically, she helped us to identify our unique voice for the Underwriting Department. I attribute JC’s keen recognition, upbeat encouragement, and strategic contribution in helping the Underwriting Department at WMFE to achieve our revenue targets. JC is an engaging consultant who brought a mix of energy, curiosity, and resolve to our station.